When Ben Ansah met Sue Youn while working in South Korea, they married and returned to England. Sue Youn had spent years mastering traditional Korean cooking, she learned in her mothers restaurant. Spending their life savings on an airstream trailer with the goal of bringing Korean food to the UK - it was an instant hit. The Yogiyo! brand was born.
After a successful pitch on the BBCs Dragons Den, Ben and Sue attracted the investment of Dragon Peter Jones and brought in Ziggurat to take the fledging sauce brand to the next level. Using wonderful Korean inspired illutrations, colour pallette and a clearly defined communication hierarchy, Yogiyo! is primed to be the next big thing in authentic Asian cooking.